Kendal Gabor Branding
I created a logo, business card, and website for aspiring author and blogger Kendal Gabor. Kendal is a vibrant personality with a strong voice developed from her experiences and travels from around the world.
Her blue color palette with a pop of pink, combined with an elegant serif "KG", creates a logo you could see on a funky laptop sticker or on the side of a sophisticated best-selling novel.
Creating a playful yet professional presence in the photography was a main objective in the process. Kendal's personality was able to shine through these visual elements while not overpowering the written content.
Adding a gif to the main page provides a fresh element to her intro. (Plus, it's sort of hypnotizing.)
Kendal's website provides a light, vibrant, easy to navigate experience for visitors. The site is intended to embody her fun personality while highlighting her versatility in writing and additional talents. While the central focus is her writing, Kendal's website extends to her photography that compliments the experiences she writes about in her blog.